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MSRP & Promotional Pricing Policy

Pricing Transparency & Compare-At Policy

1. Purpose

This policy explains how HomeReachLifestyle™ displays prices, discounts, and comparisons on its website. We are committed to transparent, accurate, and compliant pricing practices in accordance with the Federal Trade Commission (FTC) guidelines and California Business & Professions Code § 17501.


2. “Compare At” or Reference Prices

“Compare At” prices shown on our website represent either:

  • A price at which the product was previously offered for sale by HomeReachLifestyle™ within the past 90 days, or

  • A documented prevailing market price for similar or comparable products offered by other retailers.

“Compare At” prices are intended to help customers understand the relative value of our offers and are not necessarily the price previously offered or sold on our website.
Savings or percentage-off messages are based on the difference between our current sale price and the displayed “Compare At” reference price.


3. Promotions and Limited-Time Discounts

  • Promotional language such as “Limited-Time Offer,” “Introductory Price,” or “Bundle & Save” refers to time-bound marketing events.

  • These offers are temporary and subject to change without notice.

  • Ongoing or everyday low prices are not represented as short-term sales.


4. Free Gifts or Value-Added Offers

Offers that include “Free Extension Belt,” “Digital Success Kit,” or similar bonuses represent added-value promotions, not former-price comparisons.
These gifts are clearly disclosed on each product page.


5. Documentation & Recordkeeping

HomeReachLifestyle™ maintains internal records for:

  • Product pricing history and promotion dates.

  • Market research or competitor screenshots used to determine “Compare At” prices.

  • Supporting materials verifying the accuracy of discount representations.

This documentation ensures compliance with state and federal consumer-protection laws.


6. Transparency Commitment

We believe honest pricing builds customer trust.
If you have questions about a price or discount, please contact our support team at support@homereachlifestyle.com.